The Ultimate 2025 Mattress Buying Calendar: Insider Tips to Save Big

Want to save hundreds (or even thousands) on your next mattress? You're in the right place. The difference between buying at the right versus wrong time can dramatically impact your wallet. In this comprehensive guide, we'll reveal exactly when and how to score the best mattress deals in 2025.

What You'll Discover

• The six major mattress sales events of 2025 (and which one offers the deepest discounts)

• A complete comparison of online vs. retail shopping

• How to combine multiple discounts for maximum savings

The Six Major Mattress Sales Events of 2025

Timing your purchase around major sales is a great idea to save on a mattress purchase. Here are the six best times to buy a mattress in 2025, ranked by potential savings:

Black Friday and Cyber Monday in November reign supreme as the year's best time to buy, with discounts up to 50% off and savings of $400-1,000 on queen sets. These sales typically run for 2-4 weeks and feature extensive bundle deals, perfect for shoppers seeking maximum value. Brands like Mattress Firm often provide Black Friday discounts.

Labor Day sales in September offer the next-best opportunity, with discounts of 35-40% and savings of $300-800 on queen sets. These sales focus on end-of-season clearance and often include premium delivery offers.

Presidents Day sales in February bring impressive discounts of 40-50% off retail, with savings of $400-700 on queen mattress and bedding sets.

Memorial Day sales in May typically offer 33-35% off, with savings of $300-600 on queen sets. These sales frequently feature new model releases and bedding bundles.

Fourth of July sales bring discounts of 25-40% and savings of $200-500 on queen sets. Look for deals on summer cooling mattresses and related accessories.

End-of-year sales in December round out the calendar with 30-40% off and savings of $300-700 on queen sets. These sales focus on inventory clearance and often include gift card promotions.

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Choosing Your Shopping Channel: Online vs. Retail

The mattress buying landscape has transformed dramatically, giving shoppers more options than ever. Online and retail channels offer pros and cons, understanding these differences is key to making the right choice for your needs.

Shopping online for a mattress typically saves you 20-30% compared to retail stores, due to reduced overhead costs. Online retailers offer generous trial periods, usually ranging from 100 to 365 nights, and make it easy to compare prices across brands. You'll also find regular promotional offers and digital coupons without dealing with salespeople. However, online shopping means you can't try the mattress before buying, though generous trial periods help offset this drawback. Setup usually costs extra, ranging from $100-200, and returns can be more complicated than with retail stores.

In contrast, retail stores offer immediate gratification. You can test different models in person, often get same-day delivery, and negotiate prices face-to-face. Store staff can provide personal assistance, and returns are typically simpler. However, retail comes with higher base prices due to overhead costs, more sales pressure, and limited selection by brand. Trial periods are also shorter, usually 30-120 days.

The price differences between online and retail can be substantial. For example, a queen-size memory foam mattress typically costs between $200-$1,500 online, while retail prices range from $600-$2,500. Similarly, hybrid mattresses run $500-$3,500 online versus $800-$3,000 in stores.

Maximizing Your Savings: The Art of Discount Stacking

Smart shoppers can multiply their savings by combining multiple types of discounts. The key is understanding how to layer different promotional offers effectively.

Start with the major holiday sale pricing as your foundation. Black Friday typically offers the deepest discounts at up to 50% off, but any major holiday sale will provide a solid starting point. If you're comfortable with display models, floor sample sales can offer even deeper initial discounts of 40-75% off.

Next, look for shopper-specific discounts that can be stacked on top of sale prices. Military and veteran discounts typically range from 10-15%, while students, seniors, healthcare workers, and first responders can often save an additional 5-15%. These discounts frequently stack with holiday sales, though always verify with the retailer first.

Layer on additional savings through strategic shopping. Sign up for retailer newsletters to receive welcome bonuses of $50-150 off. Look for referral codes from existing customers, which can save you another $50-100. Some retailers also offer abandoned cart discounts of 10-15% if you leave items in your online shopping cart for a day or two.

Finally, don't forget about bundle deals. Many retailers offer free adjustable bases ($300-500 value), complimentary pillows ($150-200 value), mattress protectors ($50-100 value), or premium sheet sets ($80-150 value) during major sales events. Combined with free shipping, these extras can add hundreds in value to your purchase.

A savvy shopper following this strategy could save substantially. For example, a $1,499 queen hybrid mattress during Black Friday might be reduced to $749.50 (50% off), then further reduced with a military discount to $637.08 (15% off), then to $537.08 with a newsletter signup bonus ($100 off), and finally to $510.23 with credit card rewards (5% back). Add in a free adjustable base worth $399, and the total savings reaches nearly $1,400.

The key to success is verifying which discounts can be combined before making your final purchase decision. Track prices for at least 30 days before buying, shop during off-peak hours for better negotiating leverage, and always check your credit card's merchant offers for additional savings opportunities. With careful planning and strategic timing, you can secure the perfect mattress at the perfect price.

When deciding on your purchase timing - whether during a big sale or when you need it right away - prioritize finding a mattress that optimally combines comfort, durability, and value. Remember, you're not just buying furniture; you're investing in years of quality sleep and overall wellness.